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unNiched(micro) Scratch, Sniff and Learn (October 2011): Innovations Showcase
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unNiched(micro) Scratch, Sniff and Learn Innovations (October 2011)
In October 2011, the Path of the Blue Eye Project hosted and produced an event designed to showcase innovation in health marketing and communications. unNiched(micro): Scratch, Sniff and Learn featured innovations from seven organizations doing work in the areas of mobile, social media, video and more. After the event, we published case studies, articles and podcasts focusing on each innovation, which were published on the Project's blog and wiki. To learn more about these innovations, please click the links below.
- Ubiqi Health: Empowering and Aiding Migraine Patients with Mobile
- Read the case study
- Listen to the podcast
- Watch the video interview
- Ignite Health: The Gamification of Health
- Read the article
- Listen to the podcast
- Instrat/The Anadach Group: Delivering Care and Education via Mobile in the Developing World